Objectives
To catch customer’s eyes and let customer interested in this advertisement.
Target audience
People like to eat vegetable and health food people, also elder people. Because elder people they will choose same price but more bigger food. Family aslo be target customers, because people in family need to eat many food everyday.
Proposition
There are too many AVOS ARENT in Australia, it is enough for Australian.
Substantiation
It is really health for people to eat, it have a lot vitamins can prove for people.
Tone of voice
Surprised and exciting tone of voice
Ad Mood Relax and funny mood, because it is a huge avocado. Also need to talk in exciting about it nutrition.
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